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J

Josh Grounds

Dev

Owns paid media strategy and campaign execution across FH client accounts.

2 posts published.

PPC·1 min

PPC Budget Allocation for Multi-Service SMBs

Multi-service businesses lose money on Google Ads by either spreading too thin or concentrating in the wrong place. Here’s the math.

PPC·1 min

When PPC Beats SEO (and When It Doesn’t)

Both work. Neither is the right starting point for every business. Here’s how to pick.