For independent and captive agencies
Quote requests from your town, answered first.
Insurance shoppers ask several agencies for a quote and buy from the one that comes back fast and clear. Show up when they search, and answer before the other agents do.
- No share of your commission
- Pages for each line you write
- A written read every Friday
Tell us about your business
Reply within one business dayWhat your buyers search
What people search when it is time to shop.
A renewal notice, a new car, a closing date. They search the line and the town, and they compare fast.
- insurance agency near me
- auto insurance quote
- home insurance quote
- commercial insurance for small business
- independent insurance agent
- bundle home and auto
- general liability insurance
- life insurance agent near me
The work worth chasing
Home and auto bundles
The households that stay for years and add lines as life changes.
Commercial lines
Small-business policies with bigger premiums and steadier renewals.
Life and health
Conversations that start from a life event and reward an agent who explains things plainly.
Shoppers at renewal
Households comparing at renewal, where a fast, clear quote wins the switch.
What goes wrong
Why agencies lose quotes they could have written.
It is usually speed and visibility, not price.
The fastest answer wins.
A shopper who asks three agencies often buys from the first one that comes back. A request that waits until tomorrow is usually gone.
Carriers and aggregators outrank you.
National brands and comparison sites take the generic searches. Local agencies win on the town, the line and the Google Business Profile.
Every agency site reads alike.
Carrier logos and stock photos do not say why you. Plain answers on the lines you write and how fast you quote do.
Leads bought from lists are shared.
Purchased leads go to several agents at once. Leads from your own search presence come to you alone.
How a policy gets bought
From a renewal notice to a bound policy.
Each step rewards speed and clarity.
The trigger
Renewal, a car, a closing
Something prompts them to shop. They search the line and the town.
The quote request
Several agencies at once
They send a form or call two or three agencies and wait to see who answers.
The comparison
Price and the person
The agent who explains coverage plainly and answers questions fast usually wins at a similar price.
The renewal
Next year
A good first year keeps them and brings their other lines over.
What we build for insurance agencies
What we build for an insurance agency.
Each service aims at quote requests you can write, answered first.
Web Design & Development
A page for each line you write and each town you serve, with a quote request that asks the right questions up front.
How Web Design & Development worksSEO Management
The map pack and page one for your town and your lines, built on your Google Business Profile and reviews.
How SEO Management worksPay Per Click Advertising
Search ads for the lines and towns worth paying for, tracked to quote requests rather than clicks.
How Pay Per Click Advertising worksSocial Media Marketing
Plain explainers on coverage and renewals that keep your agency in front of the households you already insure.
How Social Media Marketing worksCompetitor Analysis
Which agencies and aggregators take your local searches, and the lines and towns they leave open.
How Competitor Analysis worksAI Lead Response
Answers the quote request in seconds, day or night, collects the details you need to quote, and books the call back.
How AI Lead Response works
How you pay
How an agency plan is built.
Every plan is built from the same three parts. What changes by trade is what counts as a lead and how long a job takes to close.
What counts as a lead
A household or business in a state you are licensed in, asking for a quote on a line you write, with a name and a way to reach them.
What does not
Spam, a vendor pitch, a request for a line you do not write, or someone outside your licensed states.
A monthly retainer
Covers the site, the line pages, SEO and the Friday read.
A price per qualified lead
A flat price for each quote request that meets the definition above, the same whether or not the policy binds.
A share of each closed job
Not offered to insurance agencies. Most states bar sharing commission with someone who is not licensed, so the plan is the retainer and the flat per-lead price.
What counts as a lead is agreed before work starts. Check the plan with your state's rules; we write to them. Prices are quoted on a call. No setup fee.
Questions owners ask
About marketing for insurance agencies.
How is this different from buying leads from a list?
Do you take a share of our commission?
We write several carriers. Does the site need their names?
Who answers a quote request at 9 PM?
From our blog
Worth reading before you call.
SEO · Professional Services
Content That Actually Ranks for Professional Services Firms
Most professional-services content sounds the same because every firm pays the same content mill. Here’s how to sound like you.
Read itProfessional Services · AI
Answer Engine Optimization for Professional Services Firms
Ranking is no longer enough. If an AI answer cannot extract, trust, and cite you, you are invisible to the buyers who ask it first.
Read itProfessional Services · Competitor Analysis
Who Is Actually Searching for Your Firm: Market Sizing for Professional Services
Most firms market on instinct. The ones that win start with the number: how much real demand exists, and how much of it you can take.
Read it
Quotes going cold overnight?
Tell us your lines and towns. We will tell you who outranks you locally and how fast your quote requests get answered today.
Frontend Horizon, Dallas, TX
Your site should be paying for itself. Let's find out together.
Take ten minutes with us. You will leave knowing where your site stands and what we would do first, whether or not you hire us.
- Monthly retainer
- Pay per lead
- Pay per close
- A written read every Friday