Solution: software built for you

Software that fits the business, not the other way around.

Rented tools charge per seat and fit nobody exactly. We build the estimator, the portal or the board you actually need, connect it to what you already run, and put AI where it takes work off your plate. You own it.

  • You own the code and the data
  • Built around your process
  • A first version in weeks

Tell us about your business

Reply within one business day
About a minute1 of 5

What do you want your marketing to do for you?

Pick the one that matters most right now. We start there.

What comes with it

Two services, switched on in this order.

Custom software, AI automation. Each one is its own engagement with its own outcome; together they are how this gets done.

  1. Step 1

    Custom Software & Internal Tools

    Builds the tool itself: an instant estimator on your site, a client portal, a dispatch or job-costing board. We built Talbot Companies' instant estimator and CAB Carpentry's scope builder.

    See what is included in Custom Software & Internal Tools
  2. Step 2

    Workflow Automation & AI Agents

    Connects it to your phone, calendar and job software, and puts AI where it saves hours: drafting quotes, chasing invoices, keeping the job record current.

    See what is included in Workflow Automation & AI Agents

Is this you?

This is for you if

  • You pay per seat for software and use a slice of it.
  • Quotes, intake or scheduling live in a spreadsheet and three apps that don't talk.
  • You want buyers to price a job on your site before they call.

What you hold after the first sprint

  • One process, mapped

    The quote, the intake or the schedule, written down with you before anything is built.

  • A first version in weeks

    Used by your team, not a demo, then the next piece added each month.

  • A tool you own

    Your code, your data, your domain. We keep it running under monthly care.

Where it worked

Talbot Companies, by the numbers.

Published numbers, named client, on their own domain.

Talbot Companies websiteShipped Jun 2025

Talbot Companies

Roofing / Painting · South Florida

Verified results

$3.5M+
lead value in 5 months
1800%
ROI on digital spend
25+
qualified leads / month
$700K+
avg monthly lead value

The problem

No website. Leads came in through Facebook alone. Organic search brought little, and the PPC budget burned on bot clicks and low-intent leads.

What we did

Built a 350+ page site mapped to their ideal commercial and high-end residential clients, wired in an instant-estimator for real-time quotes, and ran an omni-channel program across SEO, PPC, local SEO, and social, tuned for AI-overview visibility in tools like ChatGPT.

Their work on SEO and PPC is generating leads and helping us expand our business.
Ben Yetman, VP of Business Systems, Talbot Companies

Not sure this is the right one?

Bring what you are seeing to a ten-minute call. We will name the bottleneck and the next step, even when the next step is not us.

Questions owners ask

Before you book.

Should I replace ServiceTitan or Jobber?
Usually not. If the big tool fits most of your work, we build around it. We build instead of it when you use a slice of an expensive tool, or when no tool fits how you work.
How is it priced?
A build fee and a monthly fee for care. When the tool brings in quote requests, like an estimator on your site, those count as leads in the same plan.
Who keeps it secure and up to date?
We do, under the monthly care. For regulated records, your approved system keeps the records and we build the front door to it.

Frontend Horizon, Dallas, TX

Your site should be paying for itself. Let's find out together.

Take ten minutes with us. You will leave knowing where your site stands and what we would do first, whether or not you hire us.

  • Monthly retainer
  • Pay per lead
  • Pay per close
  • A written read every Friday
About a minute1 of 5

What do you want your marketing to do for you?

Pick the one that matters most right now. We start there.