Case study
Best Barns
Shipped Aug 2025Retail / Manufacturing · National
Brand relaunch with a custom site and a competitive SEO program. Traffic up, brand awareness rising, retail partners feeling the pull. Site built and hosted on Webflow.
Census-grounded
ACS, CBP & LEHD pulls
60+ ICP cards
Shipped, signed off
Outcome-locked
One named outcome per sprint
No retainer trap
Sprints, not rent
Overview
DIY wooden shed-kit maker founded in 1985 in Greenville, PA. 40+ years of kits sold through Home Depot, Lowe's, Menards, Amazon, and eBay, including the fast-assembly RapidShed line.
The challenge
No website and a thin online presence. Shoppers were confused about the product range, and brand awareness was slipping against the big-box listings.
What we did
Built an information-rich, DIY-focused site with schema markup for rich results, strategic calls to action, and a backlink program, optimized for AI search in ChatGPT and Google AI Overview.
Results
- +1,233%
- organic clicks
- +987%
- organic impressions
- 5.5%
- organic click-through rate
- 3,000+
- retail buy-page clicks in 3 mo
- 90s
- avg engagement vs 54s industry
“Working with Frontend Horizon has been truly refreshing. Respectful, open-minded, professional, and extremely knowledgeable.”
Services delivered
What we shipped for Best Barns.
- Web Design
- SEO
- Competitor Analysis
Hosting platform: webflow
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