Status quo
The last competitive read happened 14 months ago. A competitor launched a new category and you didn't notice. Your top channel decayed 40%. The QBR slide deck says everything's fine.
← All solutions
Growth levers
Quarterly Strategy Review.
Every 90 days under Competitor Analysis: refreshed competitor map, refreshed rank read, refreshed conversion benchmarks, plus an action list scoped against the next quarter’s budget.
Sprint-pricedNo retainer lockOutcome per sprint
Sprint zero · Free · No card
See the build before you sign.
Sprint zero scopes the audience and the system — you see what we’d build before you sign for the build.
Census-grounded
ACS, CBP & LEHD pulls
60+ ICP cards
Shipped, signed off
Outcome-locked
One named outcome per sprint
No retainer trap
Sprints, not rent
Before & after
What this engagement actually changes.
After the sprint
Refreshed competitor map every 90 days. Channel decay caught before it shows up in the revenue line. An action list scoped against next quarter's budget. Three stakeholders sign off in the same room.
Deliverables
What you walk away with.
Named artifacts that ship, not verbs. If it’s on this list, the sprint isn’t done until it’s in your hands.
- Refreshed competitor analysis (rank, spend, channels)
- Refreshed conversion benchmarks against your data
- Next-quarter action plan with named experiments
- Live workshop with marketing + sales + founder
- Written deck handed off post-review
5-phase fit
Where this plugs into the system.
Every FH engagement maps to one or more phases of the 5-phase process. Lit chips are the phases this service ships against.
- Phase 1Census
- Phase 2Public Data
- Phase 3ICPs
- Phase 4System
- Phase 5Sprint
New to the 5-phase process? See all five phases →
Timeline & cadence
Sprint by sprint, what ships when.
- 1
Week 1
Pull refreshed competitor + rank data
- 2
Week 2
Analyze against last quarter's benchmarks
- 3
Week 3
Workshop + action plan handoff
Engagement details
Pricing factors, in plain English.
No mystery line items. These are the specific inputs that decide how the engagement is sized and what ships at the end of it.
- 01
Number of competitors tracked
- 02
Channel breadth in the refresh
- 03
Live workshop or written deliverable
- 04
Action plan attached or strategy-only
- 05
Annual contract vs. per-quarter pricing
Your price
Loading the estimator
Inputs
What we need from you.
Get these together and sprint zero starts the same week.
- ⟶Previous quarter's data (last review or baseline)
- ⟶Calendar slot for the workshop (90 minutes)
- ⟶Attendees: marketing lead, sales lead, founder
Anti-patterns
What we won’t ship.
Hard rules. If your last agency promised one of these and the engagement broke, that’s why.
- Quarterly reviews that don't tie to last quarter's actions
- Workshops without the right people in the room
- Action lists without named owners or due dates
Fit check
Who this is for, and who it isn’t.
Right fit
- Series A operators managing a quarterly board cycle
- PE-backed marketing leads inheriting a stack
- Service businesses with multi-location expansion plans
Wrong fit
- Teams without a defined strategy to refresh against
- Brands changing direction so often a quarterly cadence is too slow
Proof
Sites and systems shipped on this engagement.
Roofing / Painting · South Florida
Talbot Companies
50-year roofing and painting firm lacking digital presence. Web, SEO, and PPC tuned to commercial and high-end residential — the leads they had been looking for now show up on the calendar. Site built and hosted on Webflow.
Construction · Custom Homes · Greenville, SC
BHR Construction
Veteran-owned luxury custom-home builder. First FH build pivoted the lead mix from junk shower-repair to million-dollar custom-build inquiries; the relaunch (just shipped) deepens the SEO and content cadence on the proven foundation.
Retail / Manufacturing · National
Best Barns
Brand relaunch with a custom site and a competitive SEO program. Traffic up, brand awareness rising, retail partners feeling the pull. Site built and hosted on Webflow.
Questions operators ask before they book Quarterly Strategy Review.
Why every 90 days instead of annually?
Because in 12 months a competitor can launch a category, your top channel can decay 40%, and a Google update can rewrite the SERP. Quarterly cadence catches the shift before it shows up in the revenue line.
Who attends the review?
Whoever owns marketing decisions on your side. Most clients bring the marketing lead, the sales lead, and the founder — the action list moves fastest when all three sign off in the same room.
Can the review happen virtually?
Yes — most do. Live workshop is 90 minutes on a video call with a shared deck and a live action-list document. On-site is available for clients within a half-day drive of our team.
Related solutions
Other engagements under this parent.
3 sprint kickoff slots open this quarter
Run sprint zero for Quarterly Strategy Review. See the read first.
Eight minutes of discovery, audience map and ICP draft back in your inbox. No card. No retainer. No obligation to continue.